22: Selling a hand made creative product w/ Hannah Lorenzen

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“Instagram is no longer a photo sharing app.”

When head of Instagram Adam Mosseri said that via an IGTV video this summer, I watched as photographers freaked the eff out on photography Facebook groups, on their stories, and yepppp my DMs.

 

Sooo… I wrote a free guide for YOU, photog friend. This guide is a DEEP DIVE into video marketing for photographers — not only do I provide tangible, actionable strategy for batching video content for YouTube, IGTV, Facebook, TikTok, and Reels, but I take the time to discuss the WHY of it all. Aannndddd this isn’t one of those guides where I throw up information on you that you have no hope of implementing during your busy photo season — I’m a working videographer and photographer, so I freaking get the struggle to implement a content creation strategy. As always, I’m here to meet you where you’re at with what you have

HANNAH LORENZEN: Creating a handmade product, finding her style, and learning to sell

psssttt…

join us in the Facebook group, your space for talking all things creativity + business!


meet han

montana girl with big dreams | “Han-madewithlove began in Missoula, MT in June of 2020. I have loved all things crafty since the age of seven where I made soap and sold it outside my house from a little stand. It's only fitting that I now (han)d-make and sell clay items. The selection of handmade clay items and fashion items include; stunning trendy pieces, quality items that are made to last, pieces that fit any budget, and most importantly inclusive pieces for all sizes and shapes. I take the process of finding and creating pieces that inspire and uplift my customers very seriously. My goal is to make everyone feel loved when they wear han-madewithlove. Our customer service team will make sure that your expectations are not just met, but exceeded.”

HANNAH LORENZEN

On episode 22 of the Montana Diaries Podcast, I’m chatting with Hannah Lorenzen, the Missoula-based owner of Han-MadeWithLove — she makes stunning clay jewelry and it’s so freaking unique, you guys, unlike anything I’ve ever seen. I hired Hannah to design pieces to go in my welcome boxes for my wedding and elopement clients and I am absolutely blown away by the care she put into each design. I knew I had to get her on the pod to tell you about her process. If you’ve been wanting to sell a creative product but you’re not sure where to start, this is a great episode with a heart-centered approach from Hannah...but, yeah, I mostly just want to hype this woman up so that you go freaking check her out. Make your dollars mean something this holiday season — shop local, shop small. 

hand made in missoula

Hannah’s hand-made clay earrings are inspired by a mixture of western and bohemian style — they reflect Missoula itself.

Hannah is multi-passionate and extremely creative — she has a heart-centered approach to business that relies heavily on word of mouth in the Montana communities she serves. We chatted about her design process and what it is to create for clients vs.creating for oneself.

Hannah opened up about finding confidence with both her style and with clients’ feedback. She has a distinct style that attracts wholesale and custom orders, and those projects can cause anxiety because she is so focused on making the products beautiful and in the clients’ vision. She emphasizes the importance of communication and providing a timeline.


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hey, photog friend!

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23 Nicola Dixon on failure and hiding out to pivoting and abundance

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21: Pinterest Strategy for Creative Business w/ MY Pinterest manager Teresa Dietrich!